AbracadabraStudio

Abracadabra Studio began with two twelve-year-olds who loved Roblox. Simoon68 and Opplo met on the platform in 2010, in the era of clans and guilds, and quickly became allies. Building bases, scripting weapons and organising players taught them more about making games than any classroom could, and it never felt like work. It felt like play.

That is still the spirit of the studio. Their first game together, Wings, arrived in 2014, and a year later RoBowling gave them their first hit. In 2017 they formed Abracadabra and released SharkBite, which grew into one of the biggest franchises on Roblox, with over 2 billion visits across the series. Its yellow duck boat became the face of the game, then a toy on shelves around the world, alongside the Nerf blasters and figures that followed. A place in the Roblox Accelerator program took them to Roblox HQ, where Backpacking was built.

Today Abracadabra is a team of magical developers, a community of more than a million members, and over 2.5 billion visits across our games. We make games because we love playing them, every world is built in-house, and we are only getting started.